Restaurant owner Sue Ray is hoping all publicity is good publicity after her eating house was roasted by TV terror-chef Gordon Ramsay.

Bonaparte's in Kirgate, Silsden - and its former head chef Tim Gray - was savaged by the celebrity bruiser in the first of his new series, Ramsay's Kitchen Nightmares, shown on Channel 4 on Tuesday night.

Ramsay, who was shown being sick after eating a plate of old scallops, condemned the set-up. But Miss Ray is undaunted and is hoping the nationwide publicity might spark a boom in custom.

"It was exposure for us and I don't think it will do us any harm. People have been ringing up since the show and we are full tonight and have plenty of bookings for Friday. It was completely tongue-in-cheek - it was hilarious. It was a very contrived and staged programme, which was a bit naughty but I don't think we came across that badly," she added.

Since Ramsey's visit, she has scrapped the "fine food" menu set up by 21-year-old Tim Gray and replaced it with more basic fare, like steak and chips. Yet yesterday there were almost as many reporters and photographers in the bar as paying customers. And I was the only diner.

And on the streets of Silsden, where the programme was still the talk of the town, straight-talking folk had plenty to say.

Like young mums Rachel Leighton, 34, and Elizabeth Miller, 28, both of Driver Terrace, who declared Bonapartes was now off their eating menu.

Kathleen Bullivant, of Tunnicliffe Place, thought the restaurant came across badly, but praised it for its entertainment value. "I've even had my boss on the telephone from Bradford saying he wants to come and eat there," she said.

Jim Hawker, of Cornwall Avenue, agreed and said: "It could attract more customers because of the curiosity factor. But Silsden isn't a place for gourmet food."

Ironically, the bar was awash with customers on Tuesday night to watch the show on television and among them was the new head chef, Lee Simmonds, 22, of Brookfield Road, Bradford.

"The restaurant was closed and the bar was heaving. I liked the programme - it was very entertaining. I don't think any publicity is bad publicity," he said.

And Tim Gray, the brunt of Ramsey's sharp-tongue, who now works at the rival restaurant The Grouse, in Silsden, said the exposure had given him a taste for the life of a celebrity. "I now want to work in the media in television production or presenting would be ideal," he said.

His boss, head chef Matthew Greaves, said he was now working as a junior chef in a staff of five and being guided through the strict regime of cooking and hygiene.