Bradford’s derelict former Odeon cinema is not of sufficient quality to warrant listed building status, it was confirmed today.

In March this year, an appeal was lodged to the Secretary of State when English Heritage rejected a sixth application for the 1930s building to be listed.

Today, the Department for Media, Culture and Sport (DCMS) upheld English Heritage’s decision, saying there was no new evidence to refute the view that the building was not of special historic interest.

DCMS said the building was “too architecturally conservative” for 1930 and had more in common with an Edwardian theatre than the ground-breaking trends in cinema design of the late 1920s.

The conclusion said: “The Secretary of State remains persuaded by English Heritage’s view that the exterior of the building is not of special architectural interest.”

The site is currently subject to a planning application that would see the existing building demolished and replaced by a £55 million mixed-use development called New Victoria Place.

The consultation period for people to have their say on the planning application ends today and Bradford Council is expected to determine the application next spring.

Jan Anderson, executive director of environment for Yorkshire Forward, the building’s owner, said: “We welcome the decision by DCMS that the former Bradford Odeon is not of listing status and look forward to progressing plans on the New Victoria Place Development.”

Glyn Turner, of Langtree Artisan, the developer, said: “We are not surprised that the listing has yet again been refused.

“DCMS on advice from English Heritage has repeatedly confirmed that neither the interior, nor external fabric of the building warrants listed status.

“As the developer we’re pleased to receive this confirmation and we look forward to progressing our innovative and exciting £55 million scheme through the planning process.”

The Secretary of State acknowledged that the building was of local interest, but added that it did not represent any particular local or regional traditions and was “too altered.”

Regarding the rarity of the building, the report said better examples of such cinemas survived and were already listed.

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