Developers hoping to build a new supermarket in Shipley say they will pay towards the cost of calming traffic for neighbouring residents.

The Hall Royd Area Residents Association is concerned about increased traffic in the area should Bradford Council give the superstore the go-ahead at the Crossley Evans scrap metal site off Otley Road.

Managing director of GMI Developments, Chris Gilman, said: “We are aware from our public consultation that residents in the Hall Royd area state that they experience the effects of ‘rat-running’ traffic as a result of the Asda supermarket.

“Although our research has shown us that our proposals will redistribute traffic as opposed to creating concern, we have already volunteered to contribute to the introduction of traffic calming measures such as reduced speed limits and speed bumps, as well as our proposed pedestrian links, as an additional benefit to these local residents.”

The group is also concerned about the loss of the waste management and recycling facilities which Crossley Evans offers.

The firm would be forced off the site if the supermarket gets the go-ahead.

Mr Gilman said the Council had confirmed that planning documents sufficiently showed the loss of the site would not prejudice the delivery of the waste management strategy.

A decision on the planning application, and another proposal for a superstore at the Cardinal shopfitting base in Ives Street, is due in September.