Princes Charles has had it sent to Highgrove, Guy Ritchie got a case for his birthday on his wife Madonna's recommendation, and Hugh Grant enjoys a tipple.

So it is no surprise for the brewers at Timothy Taylor's in Keighley that "top people's" grocer Harrods is to start selling its beer.

The Knightsbridge store - famous for its posh customers - is also to put Seabrook's Crisps, made in Allerton and Girlington, on the shelves as part of a 'Truly British' promotion to show off the best regional products.

And afterwards the store will continue to stock half the popular brands.

Chief brewer Peter Eells, said he believes Timothy Taylor ales will go down a storm because they use only the best ingredients and they have excellent staff at the Knowle Spring brewery.

And the family-owned brewery already has a well-documented showbusiness following after Madonna once said she enjoyed a pint of Landlord.

Mr Eells, said: "Given a fair crack of the whip like this there is no reason why our ales will not continue to sell well in Harrods. We make a superior brew and it is great that Harrods no less have recognised this."

After Prince Charles toured the brewery a case was sent to his country home and a request for some for Guy Ritchie's birthday was recently despatched.

Other requests have come from Hugh Grant and cricketer Michael Atherton.

Mr Eells, added: "I am sure it will do well in Harrods. It is a distinctive, classic pale ale and I have no doubt it will be appreciated by the shoppers there."

Seabrook, which produces 648,000 packets in 18 flavours a day, already sells its crisps in delicatessens in the capital.

Gillian Sabljak, business unit controller, said going into Harrods was prestigious. "We believe once customers taste our product and appreciate the quality and texture they will buy into the brand.

"We are very much looking forward to being part of the promotion."

The Regional Food Group for Yorkshire and Humberside (RFGYH) put forward 18 names to Harrods, including rare breed meat and puddings.

Harrods products manager Andre Dang said: "With a stream of delicious products pouring into the store from throughout Britain it's been a wonderfully difficult task to select producers for the 'Truly British' promotion.

"But the Yorkshire companies we chose were outstanding. We were thrilled to see such passion, quality and flavour shining through the products.

"In terms of food, we were looking for tradition with a twist. The emphasis is definitely on flavour and authenticity."

Karen Carlyle, executive director of RFGYH, a non-profit company supported by Yorkshire Forward and Food From Britain, said: "We were overjoyed that 16 of the 18 companies put forward were selected by Harrods.

"It proves what I've always said: Yorkshire makes the best food in the country."