BRADFORD City’s colours and badge feature on the world’s longest multi-club scarf that has been unveiled today.
The Bantams are among more than 70 other British football clubs that have made it onto the popular supporter’s item.
This scarf, unlike the kind football fans are used to seeing, is 100 metres long and was specially made.
It was showcased for the first time today to mark the nationwide launch of Kellogg’s Football Camps.
The scarf features all English Football League (EFL) clubs taking part in the programme, as well as Scottish clubs, Celtic and Rangers, who battled it out in a 3-3 draw in the Old Firm derby on Sunday.
It took more than 500 hours in total to design, knit, and sew the mammoth scarf, with each club’s section hand-sewn by a team of specialists in Manchester.
A number of ex-professional footballers, including Jermaine Beckford and Michael Dawson, came together with children from local schools in Birmingham on the pitch at St Andrew’s @ Knighthead Park to celebrate the launch.
Dawson said: "For me, football camps during school breaks were where I had the most fun, kicking the football around with your mates.
“The EFL has such an advantage being part of so many different communities up and down the country, and to have Kellogg’s on board this summer to give so many kids the same opportunity I had when I was younger is really exciting.”
The camps are being run in partnership with the EFL, Manchester City, Celtic, and Rangers and are for girls and boys aged five to 15 years’ old across the school summer holidays.
They will stretch from Grimsby to Glasgow, and from Plymouth to Peterborough.
To further show their support for the launch of the camps, Manchester City Women’s stars Chloe Kelly, Demi Stokes, and Ruby Mace, surprised a group of young players as they trained at the club’s Etihad Campus.
Kellogg’s is giving away 30,000 free places for the camps before they kick-off this summer, as part of today’s launch.
Chris Silcock, Managing Director of Kellanova the company that owns Kellogg’s - said: “Most families will be within 15 miles of a Kellogg’s Football Camp, giving children up and down Britain an opportunity to get active this summer.
“Run by FA qualified coaches, the camps aim to be fun and to give girls and boys the opportunity to get onto the pitch and follow in the footsteps of their footballing heroes.”
The camp sessions will run throughout June/July until September.
Parents can sign their kids up at kelloggsfc.com
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