A BRADFORD food retailer is pleased to announce Age UK Bradford District as its new local charity partner.

SaveCo is part of a family of companies which have grown within the communities they serve, and its focus on this has led to its decision to join forces with Age UK. 

Age UK operates through six community hubs across Bradford, Keighley and Shipley, and focuses on the specific needs of older people in these diverse communities.

By connecting with SaveCo, Age UK Bradford District hopes to extend its reach and impact.

Shiraz Ahmed, CEO of SaveCo, said: “As our company’s digital presence has grown, it has become more and more apparent that we are leaving behind one of the most valuable sections of our community due to digital disenfranchisement.

“By partnering with Age UK Bradford District, we hope to bridge this gap by raising awareness and providing support to our elderly community, allowing them to stay connected and better enjoy what should be the best years of their life.”

Mark Rounding, CEO at Age UK Bradford District, added: “We are delighted to have connected with SaveCo and are so enthusiastic about this new joint partnership.

“We share an approach focusing on serving Bradford’s local communities, which is so important in our work with older people.”