CITY have announced a new one-year sponsorship deal with Peckover Transport.

The Bradford-based haulage firm’s branding will continue to be showcased around Valley Parade, while also carrying a presence across the club’s digital channels.

Peckover Transport managing director Scott Broadfoot said: “We are proud of our continued association with Bradford City, and are looking forward to the next 12 months of our partnership.

“Our affiliation goes back many years and was one we were very keen to ensure we continued into the coming season, during what is a very exciting time for the football club.

“Not just the exposure we are able to gain across the district through our partnership, but also the special bonds and relationships we continue to build, are things we value very highly.

“We thank Mick Shackleton and his team for their continued co-operation and willingness to continue our partnership, and cannot wait to get back down to Valley Parade soon.”

Michael Shackleton, City’s commercial manager, said: “We are delighted to have Scott and his fantastic team back on board for the 2022/23 season, and thank them for their continued support.

“Our friends at Peckover are all huge Bradford City supporters and have backed the club commercially for a number of years, showing great loyalty throughout the pandemic and other challenging times.”