A VETERINARY practice in Birstall has taken the leading role in a new national campaign that celebrates the vets, veterinary nurses and support teams that continue to work tirelessly to care for the nation’s pets.

Keith and Julie Leonard, practice owners at Vets4Pets Leeds Birstall, which was recently named Best in West Yorkshire at the BestUKVet Awards 2022, feature in the campaign.

It is believed to be an industry first as the campaign shows veterinary professionals in a way that they have never seen themselves before.

Through an authentic, all-access film the campaign follows Keith and his colleagues as they deal with the highs and lows of a typical day in veterinary practice.

It includes Holly, a nine-year-old boxer, brought into Vets4Pets Leeds Birstall after suffering from severe sickness. She is found to have swallowed a golf ball and Keith chooses to retrieve the ball via endoscopic removal. Not only does this mean Holly can avoid the recovery time associated with surgical removal, it gives an insight into the decisions vets make when faced with unique and tricky cases.

Vets4Pets launched the campaign to champion everyone working within the industry by showcasing the passion, dedication and commitment that unites them.