CHANNEL 4 will open up the world of television to young people in West Yorkshire as part of a new initiative aimed at pursuing a career in the creative industry.

4Schools will reach out directly to schools in a bid to encourage and inspire students, particularly those from disadvantaged socio-economic backgrounds, by showcasing a broad range of roles in the broadcast, film and digital sectors.

Channel 4’s Managing Director, Nations and Regions, Sinead Rocks said: “The UK is a world leader in television and film production and it’s incumbent upon us reach out to people from different backgrounds, help young people realise their aspirations and bring through the next generation of talent into our industry, regardless of where they live.”

4Schools will provide a range of assets to schools to give young people insight into career options across media industries.

These will include workshops, quizzes and sessions from people already working in the industry. Materials will support schools with their own careers activities and provide opportunities for speakers from Channel 4 and independent production companies to visit schools.

4Schools will initially focus 11-14 year olds (Key Stage 3) at schools in West Yorkshire, the West Midlands and the North East.

Schools can register their interest in 4Schools workshops by visiting 4-schools.co.uk/