MORRISONS is to be applauded for being the first supermarket to scrap its ‘use by’ date on milk in favour of ‘best before’ tags to reduce food waste.

Milk is the third most wasted UK drink product with 490 million pints poured away every year and has the largest carbon footprint of any food and drink due to farming production.

‘Best before’ encourages people to use their common sense and to ‘look, smell, taste, don’t waste’ the product.

It’s time we all started doing this not only with milk - we discard far too much.