A HOST of Bradford business owners, sports stars and entertainers have revealed what they are looking forward to again when the lockdown restrictions ease.

Produced as part of the Sparkling Bradford winter campaign, the online video looks ahead to people being able to return to the district’s venues.

The short film features well-known sites including The Broadway, Cartwright Hall, Ilkley Moor, the Alhambra Theatre and Valley Parade.

People giving their views on what they are looking forward to doing again once restrictions ease include City star Niall Canavan, Bulls players Jordan Lilley and Ross Oakes.

Comedian Billy Pearce says he is looking forward to returning to the Alhambra stage for the Bradford pantomime.


District businesses are represented by Plant One On Me owner Ursula Sutcliffe, Sobia Bashir, of Sobia Spices, Joel Garrett of Giddy Arts in Saltaire and Sophia Pathak of The Broadway.

The video has been delivered by partners VisitBradford, The Broadway Bradford, Bradford Business improvement District (BID) and Bradford Council, the video features members of the public and business owners across the retailer, hospitality, and leisure sectors.

Councillor Sarah Ferriby, Bradford Council’s Executive Member for Healthy People and Places, said: “This winter the Sparkling Bradford campaign has been focused on showcasing how people across the district can still support their local communities and businesses online and within the lockdown restrictions we have all been living under.

“It’s been an incredibly difficult winter period for many, and this video just shows how much people are looking forward to getting back out there when we can do so safely and really enjoy the brilliant variety of shops, restaurants, bars and leisure facilities available across the Bradford district.” Ian Ward, General Manager of The Broadway shopping centre & Bradford BID Chairman, added: “We’ve been delighted with the positive reaction and engagement from businesses and the public throughout this winter campaign.

“We’ve been inundated with people nominating others who have made a positive difference to their communities, the variety of businesses getting involved in all the online activities and the positivity around making the best of what we can in really challenging circumstances.”

This year’s winter campaign has included a range of online engagement activities which has reached more than million to date across social media platforms including sharing the People Who Make Bradford Sparkle with public nominations highlighting those who have made a positive difference to their communities, the online retail offer available from businesses across the district in Sparkling Friday, restaurants offering new delivery options in #TakeAwayThursdays and the Lockdown Discovery photo gallery sharing images of the people, places and businesses that have kept spirits up throughout lockdown.