A KEIGHLEY-based online toy retailer is giving away one million free toys before the schools reopen on March 8.

PoundToy, based at River Technology Park in Keighley, is running the offer to keep little ones occupied, entertained and educated until schools can reopen.

The offer applies to all toys on the site, and once online shoppers have added everything you want to their basket, add the discount code ‘BOGOF’ (buy one get one free) and half their items will become free.

From LEGO to Disney, PoundToy has a huge range of high quality, branded toys.

There is no limit to the basket size and there is free delivery on orders over £25 (after the discount is applied). Go to poundtoy.com/collections/kids-toys for more information.

Rob Owlett, marketing director at PoundToy, said: “It’s been a busy few months for parents, many of whom have been juggling homeschooling and working from home, which is why we’ve decided to give away one million toys as a treat to parents and kids.

“With schools reopening soon it’s a great time for parents to make the most of the extra time they have with their children and have some fun.

“We also know it can be really expensive keeping kids occupied, especially when they have been at home for so long and this offer will help get parents through the last few weeks.

“The pandemic has been hard for everyone and we hope this little treat can bring some joy.

“We believe that the best toys are powered by creativity and imaginative play and strive to produce toys that are cherished and enjoyed for years to come and we want to share that with as many families as possible!”

Founded in 2016, PoundToy is a family-operated business that has gone from strength to strength, moving into a larger distribution warehouse earlier this year and recruiting a further 50 staff to keep up with demand, taking its staff numbers to 76. This number includes seasonal workers to meet the demand for its products in the lead-up to Christmas.

The company, set up by Rob Owlett, from Oakworth, and Elliot Lumb, who lives near Cullingworth, aims to sell a range of children’s toys at much lower prices than the larger, more established outlets.

PoundToy is the UK’s fastest growing online toy retailer and stocks high quality, branded character toys and games from huge names including Marvel, Lego, Star Wars and Peppa Pig.

Orders have been received from more than 160 countries across the world including Australia, USA and China.