WOMEN aged 17 to 34 from Bradford are 45 per cent more likely to donate than local men the same age, exposing the real need for more young men to donate blood.

To tackle this gender gap, young men in Bradford are being urged to get involved in blood donation in a two-week campaign launched today by NHS Blood and Transplant (NHSBT) and ITV2

The latest blood donation figures show young people in England have the biggest gender gap in blood donation. And a similar picture is emerging in Bradford. In the last year, 1,300 blood donors from Bradford were young women (17-34-year olds), compared with 900 local men the same age. Amongst this age group nearly two thirds (61 per cent) of new registrations in Bradford were women.

Mike Stredder, director of blood donation at NHS Blood and Transplant said: “We need 400 people to register as new donors every day to maintain the blood supply, for the best chance of keeping hearts pumping. For many reasons it’s vital that young people in Bradford continue to register and donate – particularly young men – not least because older people become less likely to be able to donate blood."

In Bradford the blood donor centre can be found at Kenburgh house, 28a Manor Road, BD14QU

To register to give blood, visit blood.co.uk or download the GiveBlood app.