THE MAN leading the redevelopment of Bradford’s former Odeon is backing the drive for a Business Improvement District (BID) in the city centre.

Lee Craven, the director of Bradford Live, says a BID will help to bring the city centre to life.

“The BID will play a big role in helping to make Bradford a more vibrant and exciting destination, and the restored former Odeon, to be run by the NEC Group International, will be one of the city’s biggest attractions when it opens in 2020,” he said. “We look forward to working with all the BID partners to help breathe fresh life into the city centre.”

Mr Craven is urging the owners and senior managers of all the 630 businesses taking part in the ballot to establish the BID to “Vote Yes” when the papers are issued on September 13.

If the vote goes in favour, businesses will pay a small levy on their business rates raising £2.5 million over five years to be spent on projects to make the city centre cleaner, safer, better promoted and help stage more events to bring in visitors and investment.