Bradford College are the latest sponsors to sign up with the Bulls.

The education centre - which caters for 22,000 students - will have their name emblazoned on the club's shorts in 2007.

"We have run a rugby academy with the Bulls for the last two years and this partnership arrangement ties in with the rebranding of Bradford College," said principal Michele Sutton.

"We're delighted to be linked with a successful and local rugby league club and I can see there will be many future benefits to us working together for the students of Bradford."

Bulls will increase their involvement with the college, which is based on Great Horton Road, helping coach its rugby league team and providing sport and healthy lifestyle lectures.

Chief executive Gareth Davies said: "Like the Bulls, the college sits right at the heart of the local community and so it is natural that we should work closely together. The deal sees them become our new centenary year short sponsor and we're excited about the prospects.

"I'm really pleased that we are able to announce this partnership with Bradford College."

The Bulls have secured a number of commercial partners during the last months including Grattan, Link Telecom and KooGa.

  • Bulls have snubbed a £5,000 Wigan bid for England Under-18s player Mark Flanagan.
He is understood to have turned down Bradford's new contract offer in favour of the switch.

But Bulls are entitled to a nominal fee and won't allow the stand-off - yet to make his first-team debut - a transfer until Wigan meet that figure.