New recruit Jamie Foster admits he has been taken aback by the quality within Francis Cummins’ squad.
The winger recently joined the Bulls from his hometown club St Helens on a one-year deal and has been impressed by what he has seen.
“I’m loving it here, I really am,” said 22-year-old Foster.
“To be quite honest, it’s better than how I expected it to be.
“I thought it may be more of a building process, but it’s more advanced than that.
“Everything is in place and the training is particularly good.
“I’ve played with some top players at St Helens and Hull but we’re really not far off the pace here at all.
“Things are looking good and I genuinely believe we’re firmly on track.”
Meanwhile, Kinetica Sports have become the designated official sports nutrition supplier to the Bulls.
In return, Bradford will act as Kinetica’s brand ambassador which will include branding on all players’ shorts and cross-marketing and promotional activity.
Kinetica brand manager, Hugo Youngman, said: “Bradford Bulls has a great heritage in the sport and we’re delighted to support the new owners of the club in the new Super League season.”
The Bulls’ general manager, Ryan Whitcut, said: “Bringing new sponsors to Bradford Bulls has been a key factor in re-establishing the club on a secure financial footing.
“We are excited to be working with Kinetica who are at the forefront of a new generation of sports nutrition companies.
“The squad is building towards next season and I already have great feedback regarding the efficacy and taste of the products.”