A campaign to improve reading standards in Bradford's schools is celebrating after receiving a £5,000 donation.

The Marks & Spencer branch in Darley Street, Bradford, has pledged the sum to the Reading Matters for Life charity in a bid to improve reading among teenagers. The Telegraph & Argus is backing the project which has built up a 50-strong team of volunteers giving one-to-one support to about 200 pupils at 16 of the district's schools.

Bradford project manager Dr Lorraine Barrass said the money is a welcome gift as the charity looks to extend its numbers of volunteers. "We are really grateful to Marks & Spencer for this donation," she said. "The money will really help us to recruit more volunteers in schools and help children improve their reading skills."

Reading Matters' own research shows that the average student's reading age increases by 18 months after only ten weeks with a volunteer. Dr Barrass said: "Not only do we see improvements in the children's ability and desire to read, but their self-esteem increases from having individual support."

Marks & Spencer store manager Stuart Cavallaro said: "This project is important. I have five children myself and know how important it is to educate children and how important reading is for their futures.

"A lot of imagination is involved by the volunteers and it is rewarding for us to be a part of it."

Reading Matters wants to increase the number of schools involved. Volunteers are aged 18 or over, fully vetted and undergo training. For details, call Dr Barrass on (01274) 372200.