BRADFORD-based Chamber International has helped a fellow West Yorkshire firm to expand sales to China.

The firm has helped Sweet Revolution expand its award-winning range of instant hot drinks to the Far East, being distributed in the country by a specialist supplier to health food shops and pharmacies.

Founded by Jane Nicholls in 2009 in Wetherby, the products have achieved UK origin status thanks to tests applied by Chamber International.

Ms Nicholls said: “Being able to export to China is potentially massive for us as it is a very big market and there is huge interest among consumers in healthy eating and the whole ‘free-from’ market.

"Also the pharmacy chain we are supplying has plans to expand into Singapore.

“Chamber International has huge practical experience which they applied to our case and they were very good to work with. I would not have known where to start without their help and advice.”

Matthew Grandage, China specialist at Chamber International, added: “China’s consumers are becoming increasingly committed to the idea that it’s worth paying extra for a more balanced future - for themselves, their families and the environment as a whole.

“By paying attention to these matters in product development, careful supply chain management and marketing, British food and drink brands are winning new fans in China.

"Creative organic producers like Sweet Revolutions are part of this key moment in the evolution of the world’s largest food market.”