A FATAL crash has sparked demands for a review of road safety measures in a Keighley village.

Councillors have pledged to discuss with highways officers any possible action that could be taken in the aftermath of the accident in which Shaun Howard, 30, of Keighley, was killed when the blue Fiat Punto he was driving left the road and hit a road sign and a tree.

But people have been warned against speculating over the cause of the late night accident at Laycock on Wednesday, May 24, which also left Mr Howard's three passengers injured, one seriously.

“I am constantly getting complaints from residents about speeding traffic but we have to be careful not to jump to conclusions,” said ward Councillor Adrian Farley (Lab, Keighley West).

“Until we know the full circumstances of what happened and get the police report, it’s difficult to comment further and determine whether we can take any lessons from this tragedy.

“I am due to meet with Highways later in June about other traffic concerns, at Ingrow. We may know more about the circumstances by then.”

Cllr Farley was on holiday when the crash occurred but he visited the scene on his return.

“It’s devastating for the family and friends of the person killed – I feel for them,” he added.

Keighley town councillor John Kirby, who represents Laycock & Braithwaite, said he has long had concerns about the stretch of road.

“It’s dangerous because it ‘bounces’ your vehicle,” said Cllr Kirby, a bus driver.

“You can feel your vehicle start to bounce when you drive along it even at a relatively slow speed.”

He added that although it is not known at this stage if speed was a factor in the accident, which happened at a spot where the 20mph zone through the village changes to 30mph, speeding has long been a concern of residents.

“When I started as a councillor we had a speed watch and the results were frightening,” said Cllr Kirby.

“It’s only a small village with a narrow main street. I’m surprised there haven’t been more accidents.”

Cllr Kirby said the crash was “a real tragedy”, but that the result could have been even more catastrophic.

“A lot of people walk their dogs around that area at night and someone could easily have been hit,” he said.

“I’ll meet with Adrian Farley and speak to highways to see what could be done once we have the full details of what happened.”

Jim Walker, who is chairman of the village hall, shared people’s horror at the crash with the wearing of seatbelts among his main road safety concerns.

“It is an important message to get out there,” he said.