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Bradford radio station raises vitamin D awareness
12:00pm Wednesday 13th February 2013 in News
A Bradford community radio station has joined forces with a children’s nursery in Manningham, Bradford, to raise awareness about the importance of vitamin D.
B106.6FM and Midland Road Nursery in Bateman Road have recruited 31 residents as community champions to spread the word about the problems caused by a lack of the vitamin – including muscle weakness and bone pain in adults and poor growth and rickets in children.
Throughout February, which has been renamed ‘Deebruary’, the radio station will be running an ‘on air’ campaign across its programming to raise awareness and will be running a series of community events across Bradford.
Sarah Lockyer, leader of the project funded by NHS Airedale, Bradford and Leeds, said at-risk groups included the over 65s, people who are of Asian, African or African Caribbean origin and those who are pregnant or breastfeeding.
She said: “We can get Vitamin D by going out in the sunshine for 15 to 20 minutes without sunscreen, though being careful not to burn, by taking a vitamin D supplement and by eating vitamin D rich foods such as eggs and oily fish.”