Leader Ian Greenwood says: 'It’s like a house with the front door hanging off'

Councillor Ian Greenwood

Councillor Ian Greenwood

First published in Business Bradford Telegraph and Argus: Photograph of the Author by , Business Reporter

Reviving Bradford city centre and bringing back shoppers remains central to the Council’s economic regeneration strategy, local business professionals heard.

Council leader Ian Greenwood said the centre was the city’s front window and currently created a bad impression.

It was vital to move forward planned key city-centre developments – particularly Westfield’s Broadway shopping mall – to complement the £24m City Park scheme, due for completion this year.

Coun Greenwood told the Bradford Professional Network: “The city centre is our front window but at present would not impress anyone flying in from New York or anywhere else with a view to investing here. It’s more like a house with the front door hanging off which has not had a lick of paint for 15 years.

“We must put this right by progressing schemes, but these things do not happen overnight. We need to pull all the levers to ensure we can deliver.

“I’m not wedded to Westfield as the developer of the Broadway site, but that scheme is the key to driving forward regeneration. There is a lot of work going on to try and bring this about, but much of it is behind the scenes and commercially-sensitive.”

Tony Reeves, the Council’s chief executive, said the authority would need fewer buildings as it reduced staffing. Remaining staff would be moved to city-centre offices.

Moving Council staff away from the centre had been misguided and had reduced footfall for local shops and contributed to retail decline, he said.

Mr Reeves said developing the Westfield site, re-siting the magistrates court and developing the Odeon site were crucial to reviving the city centre. The aim was to create 400,000 sq ft of new Grade A city centre office space.

He said: “We’ve got to find a way to move forward and the retail scheme is the most difficult in the current climate.

“It’s still doable to bring new retailers to Bradford and this will be helped if we can create more footfall.”

Comments (3)

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10:23am Fri 21 Jan 11

MaSyMaS says...

Maybe Bradford Council should start looking at the causes of the degrigagtion of the city. The asian community that have no pride in their surroundings, no respect for law and order and the democratic society that we are proud of. Bradford is a ghetto and there is more chance platting fog than regenerating the city. Building more offices is a waste of time, no legitimate companies will base themselves in Bradford. Almost every well known company has moved away into the more prosperous city of Leeds. Last person out of Bradford turn the light off!
Maybe Bradford Council should start looking at the causes of the degrigagtion of the city. The asian community that have no pride in their surroundings, no respect for law and order and the democratic society that we are proud of. Bradford is a ghetto and there is more chance platting fog than regenerating the city. Building more offices is a waste of time, no legitimate companies will base themselves in Bradford. Almost every well known company has moved away into the more prosperous city of Leeds. Last person out of Bradford turn the light off! MaSyMaS
  • Score: 0

10:46am Fri 21 Jan 11

Uther Pendragon says...

Cities are built on people, not giant concrete office blocks! Who is going to take office space in a city that has no shops or history.Where the only people walking the streets are drug dealers, prostitutes, and of course the army of traffic "only doing my job sir" wardens that appear to be the main income generators for the council!
Shops locate in The White Rose Centre, where there is FREE
parking for 11,000 cars. Shop, eat drink and be entertained all day and return to your un-vandalised car without the £60 parking fine! BFD council you need to get into the real world, who wants to come to a third rate city where the soul has been ripped out and the heritage discarded for the sake of modernity and the dream of a new concrete and glass metropolis built on waterlogged sand!
Cities are built on people, not giant concrete office blocks! Who is going to take office space in a city that has no shops or history.Where the only people walking the streets are drug dealers, prostitutes, and of course the army of traffic "only doing my job sir" wardens that appear to be the main income generators for the council! Shops locate in The White Rose Centre, where there is FREE parking for 11,000 cars. Shop, eat drink and be entertained all day and return to your un-vandalised car without the £60 parking fine! BFD council you need to get into the real world, who wants to come to a third rate city where the soul has been ripped out and the heritage discarded for the sake of modernity and the dream of a new concrete and glass metropolis built on waterlogged sand! Uther Pendragon
  • Score: 0

11:30am Wed 2 Feb 11

Mekon says...

Theres no way Bradford is going to compete with Leeds in regarding to shopping. The council need to attract people through other means..art galleries, events, great venues.
Theres no way Bradford is going to compete with Leeds in regarding to shopping. The council need to attract people through other means..art galleries, events, great venues. Mekon
  • Score: 0

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