T&A in commercial link with Bradford Bulls

T&A newspaper sales manager Robert Drummond shakes hands on the paper's one-year commercial partnership link-up with the Bulls with head coach Jimmy Lowes

T&A newspaper sales manager Robert Drummond shakes hands on the paper's one-year commercial partnership link-up with the Bulls with head coach Jimmy Lowes

First published in Sport by

THE Telegraph & Argus have launched an exciting new partnership with the Bulls.

Bradford's daily paper have become an official commercial partner of the club on an initial one-year agreement.

Already on board as a media partner of the First Utility Super League club, the T&A – which is read by more than 50,000 people a day –provides unrivalled coverage of the Bulls, both in print and online.

Circulation figures top 21,000 for the six-day-a-week paper and the T&A's website receives almost six million page views a month, with online content being published seven days a week.

Bulls commercial director Daniel Potticary is delighted that the club have joined forces with such an historic and well-known brand.

"It fills me with great pleasure to know that we are teaming up with another big Bradford company as we continue to drive the commercial arm of the club," he said.

"This is a substantial agreement between two parties committed to working hard for the city and one another.

"The Telegraph & Argus is well recognised across the district and, like us, boasts a proud history.

"We believe this partnership will enable us to further grow and develop the Bradford Bulls brand as we head into an exciting new era for professional rugby league in the city."

T&A newspaper sales manager Robert Drummond added: "We have a long history of supporting the Bulls and are delighted to be developing our commercial relationship with them as they rebuild for an immediate return to Super League."

Comments (3)

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7:13am Sat 23 Aug 14

BD16 says...

I know it's what they are expected to say at times like this but being relegated to play against part time teams next year isn't what I would call "an exciting new era for professional rugby league in the city"
I know it's what they are expected to say at times like this but being relegated to play against part time teams next year isn't what I would call "an exciting new era for professional rugby league in the city" BD16
  • Score: -12

12:01pm Sun 24 Aug 14

1964gc says...

Short sighted .....next year will be ten times better than this
Short sighted .....next year will be ten times better than this 1964gc
  • Score: 5

11:06am Tue 26 Aug 14

Bone_idle18 says...

BD16 wrote:
I know it's what they are expected to say at times like this but being relegated to play against part time teams next year isn't what I would call "an exciting new era for professional rugby league in the city"
I’d disagree 100% , Bulls have hit the bottom, and they needed to the way things were going and the way the club had been mismanaged for so long (even during successful times).
We are now going to be entering a new season with a pretty sound base to build on. We will have a competitive, full time team, as will London and Leigh (and potentially others).
The new League structure is also a brand new format, and after initial reservations, I think it should prove to be very exciting when the top 4 championship teams enter the middle 8 league with the bottom 4 SL clubs.
Add to that a new management team at the bulls, and a new coach who is making things happen, and the future is looking brighter than it has for years. Even when we won out last title in 2005, there was a feeling that we were in decline, this is the first time I’ve felt positive about the club since then.
[quote][p][bold]BD16[/bold] wrote: I know it's what they are expected to say at times like this but being relegated to play against part time teams next year isn't what I would call "an exciting new era for professional rugby league in the city"[/p][/quote]I’d disagree 100% , Bulls have hit the bottom, and they needed to the way things were going and the way the club had been mismanaged for so long (even during successful times). We are now going to be entering a new season with a pretty sound base to build on. We will have a competitive, full time team, as will London and Leigh (and potentially others). The new League structure is also a brand new format, and after initial reservations, I think it should prove to be very exciting when the top 4 championship teams enter the middle 8 league with the bottom 4 SL clubs. Add to that a new management team at the bulls, and a new coach who is making things happen, and the future is looking brighter than it has for years. Even when we won out last title in 2005, there was a feeling that we were in decline, this is the first time I’ve felt positive about the club since then. Bone_idle18
  • Score: 1
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